Writing
Essays.
On AI, strategy, and how operating systems inside a company actually get built.
- July 2026 · 42 min
Integration Islands
Why the quietest problem in your software stack became the loudest limit on your AI. - July 2026 · 11 min
The Company Brain landscape
Forty-one products, six archetypes, and a confidence grade on every headline number. Set the bar to High and half the market map goes grey. - May 2025 · 9 min
Pricing a voice for India
Sixty-nine user calls said the same thing: the product was winning the demo and losing the invoice. So we rebuilt the price ladder for India, where the first paid action should cost ₹100, not ₹2,500.